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SK Group Business Model Canvas

SK Group Conglomerate / Energy / Technology

Key Partnerships

  • Hyundai Motor & Ford (SK On EV battery supply agreements)
  • Global tech companies (SK Hynix memory chip customers)
  • Crude oil suppliers (Middle East, US)
  • Pharmaceutical partners (biopharmaceutical licensing)
  • Battery material suppliers (lithium, nickel, cobalt)
  • Green hydrogen development partners
  • Government (energy policy & telecom regulation)

Key Activities

  • Petroleum refining & petrochemical production (SK Innovation)
  • Semiconductor manufacturing – DRAM, NAND, HBM (SK Hynix)
  • EV battery production & gigafactory expansion (SK On)
  • 5G network operations & AI services (SK Telecom)
  • Green hydrogen & carbon-neutral energy development
  • Strategic M&A and global expansion
  • Biopharmaceutical R&D & CDMO services (SK Bioscience)

Key Resources

  • SK Hynix semiconductor fabs (Icheon, Cheongju, global)
  • SK On battery gigafactories (Korea, US, Hungary, China)
  • SK Innovation refining capacity (1.1M+ barrels/day)
  • SK Telecom 5G network & AI platform (Korea's largest)
  • 90,000+ group employees
  • Green energy IP (hydrogen, battery recycling)
  • SK brand & chaebol governance structure

Value Propositions

  • Integrated energy solutions (refining → batteries → hydrogen)
  • World-leading memory semiconductors (SK Hynix DRAM/NAND/HBM)
  • Korea's most advanced 5G & AI telecom network
  • EV battery supply to global automakers (SK On)
  • Green energy transition leadership (hydrogen, recycling)
  • Diversified portfolio reducing business cycle risk
  • Biopharmaceutical CDMO & vaccine capabilities

Customer Relationships

  • Long-term semiconductor supply agreements
  • EV battery JV partnerships with automakers
  • SK Telecom subscriber loyalty (T membership)
  • Industrial chemical supply contracts
  • Pharmaceutical licensing & partnership deals
  • Gas station loyalty programs (SK Energy)
  • Investor relations & ESG engagement

Channels

  • B2B direct sales (semiconductors, batteries, chemicals)
  • SK gas stations (6,000+ in South Korea)
  • SK Telecom retail stores & online
  • Pharmaceutical distribution channels
  • Global battery sales offices
  • SK Shieldus security services
  • Digital platforms (SK Telecom, 11st e-commerce)

Customer Segments

  • Global tech companies (memory chip buyers – Apple, NVIDIA)
  • EV automakers (battery customers – Hyundai, Ford, VW)
  • Korean mobile & broadband subscribers (SK Telecom)
  • Petroleum & petrochemical industrial buyers
  • Pharmaceutical & biotech companies
  • Korean fuel consumers (SK gas stations)
  • Enterprise IT & AI service customers

Cost Structure

  • Crude oil procurement (largest cost for SK Innovation)
  • Semiconductor fab capex & operations (SK Hynix)
  • Battery material costs & gigafactory investment (SK On)
  • Telecom network infrastructure (5G, fiber)
  • R&D across all subsidiaries
  • Employee compensation (90,000+ group workforce)
  • M&A and strategic investment costs

Revenue Streams

  • Petroleum refining & trading revenue (largest by volume)
  • Semiconductor sales – DRAM, NAND, HBM (highest margins)
  • EV battery sales (SK On – fastest growing)
  • Telecom subscription & service revenue (SK Telecom)
  • Chemical & materials sales
  • Biopharmaceutical licensing & CDMO fees
  • Gas station retail & convenience revenue

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SK Group Business Model Canvas: Complete BMC Analysis

The SK Group Business Model Canvas reveals how South Korea's second-largest chaebol operates a diversified portfolio spanning energy, semiconductors, telecommunications, and biopharmaceuticals. This BMC framework analysis covers SK Group's nine building blocks: Key Partners, Key Activities, Key Resources, Value Propositions, Customer Relationships, Channels, Customer Segments, Cost Structure, and Revenue Streams.

Value Propositions in SK Group's BMC

SK Group's Value Propositions include integrated energy solutions (refining to EV batteries via SK Innovation/SK On), world-leading memory semiconductors (SK Hynix), advanced 5G/AI telecom services (SK Telecom), and green energy transition leadership (hydrogen, battery recycling). This conglomerate model mirrors the diversified approach of the Samsung Business Model Canvas while differentiating through energy-sector depth.

Customer Segments Analysis

SK Group's Customer Segments span petroleum consumers, EV automakers (battery clients), global tech companies (memory chip buyers), Korean mobile subscribers, pharmaceutical companies, and industrial chemical buyers. This B2B-heavy diversification parallels the multi-industry reach of the LG Electronics Business Model Canvas parent LG Group and the industrial breadth of the POSCO Holdings Business Model Canvas.

Key Partners and Key Resources

The Key Partners include Hyundai Motor & Ford (SK On battery supply), global tech firms (SK Hynix memory customers), crude oil suppliers, and pharmaceutical partners. Key Resources encompass SK Hynix DRAM/NAND fabs, SK On battery gigafactories, SKI refining capacity, SK Telecom 5G network, and 90,000+ group employees. This asset-heavy portfolio compares to the scale seen in the Sinopec Business Model Canvas energy operations.

Revenue Streams and Cost Structure

SK Group's Revenue Streams flow from petroleum refining & trading (largest by revenue), semiconductor sales (SK Hynix – highest by profit), telecom subscriptions & services, EV battery sales (SK On), and biopharmaceutical licensing. The Cost Structure includes crude oil procurement, semiconductor fab capex, battery materials, R&D across subsidiaries, and employee costs. Compare this heavy-industry economics to the CNPC Business Model Canvas.

Channels and Customer Relationships

SK Group's Channels include B2B direct sales (semiconductors, batteries, chemicals), SK gas stations (6,000+ in Korea), SK Telecom retail & online, and pharmaceutical distribution. Customer Relationships leverage long-term supply contracts, technology partnerships, telecom subscriber loyalty (T membership), and JV collaborations. This multi-channel model reflects the diversified customer approach in the Samsung Business Model Canvas.

Key Activities in the BMC Framework

SK Group's Key Activities include petroleum refining, semiconductor manufacturing (DRAM, NAND, HBM), EV battery production, 5G network operations, green hydrogen development, and strategic M&A. These capital-intensive activities mirror the industrial scale of the State Grid Business Model Canvas and POSCO Business Model Canvas.

Comparing Conglomerate Business Model Canvases

Study related BMC analyses: the SK Hynix BMC for semiconductor details, Samsung BMC for Korean rival, Hyundai Motor BMC for battery customer, POSCO BMC for Korean industrial, and LG Chem BMC for battery competition. Each Business Model Canvas shows different Korean chaebol strategies.

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