América Móvil Business Model Canvas: Complete BMC Analysis
The América Móvil Business Model Canvas reveals how Latin America's largest telecommunications company, founded by Carlos Slim, serves 300M+ subscribers across 25 countries. This BMC framework analysis covers América Móvil's nine building blocks.
Value Propositions in América Móvil's BMC
América Móvil's Value Propositions include the most extensive mobile network coverage in Latin America, converged telecom services (mobile, broadband, TV, enterprise), affordable connectivity for emerging market consumers, and enterprise digital solutions. This multi-brand strategy (Telcel, Claro, Telmex) parallels the Telefónica Business Model Canvas and the China Mobile Business Model Canvas in scale.
Customer Segments Analysis
América Móvil's Customer Segments include prepaid mobile users (mass market — largest segment), postpaid subscribers (premium), residential broadband & TV customers, enterprise clients, government & public sector, and wholesale/MVNO operators. This broad base mirrors the Telefónica Business Model Canvas multi-market approach.
Key Partners and Key Resources
The Key Partners include Grupo Carso (Slim family holding), network equipment vendors (Ericsson, Nokia, Huawei), content providers, handset manufacturers (Apple, Samsung), and regulators across 25 countries. Key Resources encompass towers & spectrum licenses across Latin America, fiber-optic backbone, the Telcel/Claro/Telmex brands, and a massive subscriber base. This tower infrastructure parallels the China Mobile Business Model Canvas network assets. América Móvil is part of the Grupo Carso Business Model Canvas conglomerate ecosystem.
Revenue Streams and Cost Structure
América Móvil's Revenue Streams come from mobile service revenue (voice, data), broadband & pay-TV subscriptions, enterprise IT services, handset sales, and wholesale/interconnection fees. The Cost Structure includes network operations & maintenance, spectrum acquisition, employee costs, content licensing, and regulatory fees. Compare this to the Telefónica Business Model Canvas revenue mix.
Channels and Customer Relationships
América Móvil's Channels include Telcel/Claro/Telmex retail stores, authorized dealer networks, digital self-service (apps, portals), call centers, and enterprise sales teams. Customer Relationships leverage loyalty programs, multi-play bundles, dedicated enterprise support, and prepaid top-up networks (convenience stores like those in the FEMSA Business Model Canvas OXXO network).
Key Activities in the BMC Framework
América Móvil's Key Activities include mobile network operations across 25 countries, 4G/5G deployment, fiber-optic network expansion, customer acquisition & retention, enterprise solutions delivery, and regulatory management. These network operations parallel the Telefónica Business Model Canvas and the China Mobile Business Model Canvas.
Comparing Telecom Business Model Canvases
Study related BMC analyses: the Telefónica BMC for European-LatAm telecom, China Mobile BMC for Asian scale, Samsung BMC for device partnerships, and Apple BMC for device ecosystems. Also explore other Mexican companies: PEMEX BMC, FEMSA BMC, Grupo Carso BMC, and Grupo Televisa BMC.